Popular Japanese Fashion Trends in Tokyo

Popular Japanese Fashion Trends in Tokyo

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Japanese or Tokyo Street fashion is well-known for its boldness and diversity. Japanese street fashion is about people demonstrating their personality using their clothing. Unlike Western culture, where people look for who wore better, Japanese street fashion holds collaboration and harmony.

When we think about Japanese fashion trends, our imaginations turn to over-the-top and colorful street style fashion that is seen in the Harajuku district of Tokyo. While the unique fashion sub-cultures demonstrated in the streets of Tokyo are still growing, the Tokyo streets are packed and overflowing with more reachable Japanese fashion trends destined to encourage your bolder ensemble designing.

Fashion girls in Japan add their own touch on jumpsuits in denim and khaki iterations, energize the outfits with bold pops of lively yellow, play with proportions in vivid wide-leg pants and maxi skirts, and ground their bold styling with black leather shoes that range from fashion-forward to classic. Classic boots include Mary Janes and ankle boots and modern ones could be pointed-toe flats and platform brogues that harkens back to the Elizabethan era. To know the latest Japanese fashion trends, look no further than below.

Let’s have a brief overview of the Tokyo Street Fashion before going into the popular Japanese Street Fashion trends today.
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What Is Tokyo Street Fashion?

What we known as Tokyo street fashion today has a long history, starting in the 60s from the protest of youth against Vietnam. The way protestors were dressed up became a demonstration of the historical revolution, taking the ‘fashion statement’ thing to an entirely new level. Today, Japanese fashion depicts the significance of individualism and expressiveness in a country with very limiting customs.

In the 2000s, the international brands began taking interest in creating stores around Tokyo in an attempt to become a part of this fashion movement. Nowadays Tokyo is known as a melting pot of style, trends, and culture in the fashion world.

Keep on reading to know about the edgiest Japanese street trends!

Most Popular Japanese Street Fashion Trends

Japanese street fashion calls fashionistas to match and mix: the dark and bright colors, the vintage and the new, and luxury pieces and secondhand ingredients. It is more about how you wear it instead of what you wear.

Bold and bright

In Tokyo street fashion, there is no such thing as conflicting or mismatched colors. Be bold enough to stand out from the crowd by draping yourself in all seven of your favorite colors. Shoichi Aoki, a Japanese photographer is famous for highlighting wild colorful clothes in his magazine Fruits. He has taken unlimited photos on the Japanese streets, particularly in the Harajuku district, to capture the bold and unique styles of people around the street.
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A typical hip belt bag

This type of typical hip belt bag is very convenient to use and you will commonly see it in the streets of Japan. People call it a fanny pack, banana bag, bum bag, or hip belt bag. Whatever they call, it is very chic, hands-free, and practical. This bag has made an explosive comeback. Even though this hip belt bag was being condemned as outdated, tycoon brands like Gucci, Prada, and Louis Vuitton, think otherwise. All of these well-known brands have started making and selling, and marketing hip belt bags as implausible high-end fashion pieces.

Proud in plaid

Feel easy to wear plaid. Think about what looks good with your plaid jumpsuit? A plaid coat, for sure. This thing is generally linked with 90s mess and skirts of school uniform but Japan has transformed that thinking. You can easily wear plaid outfits.

Passionate with oversized

You don’t have to go for fitting your outfit and simply choose an oversize dress. In Japan, oversized clothes are trendy because of their heavy and dramatic profile. Whether you are wearing a dress, tee, hoodie, pants, or suit, the main rule is “bigger is always better”.
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Trendy Sneakers

When there are stylish sneakers, don’t worry about matching your shoes with your belt or clothing. Since the 90s, Brands in the West such as Converse, Adidas, New Balance, and Nike have become very well-known in Japanese street fashion. This fashion craze has remained strong for years and now local brands such as Flower Mountain, Asics, and BAPE are also making their own trendy sneakers.

Dare To Wear Denim

An endless fabric, denim can look both edgy and casual based on the way of styling. In Japan denim is trendy as heck nowadays ranging from denim dresses to trousers.
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One of the best ways to add depth and dimension to any dress is layering. This inspires people to match and mix textures and patterns for a more lively and bouncy yet sophisticated look. A Japan experience quite cold winter which makes it essential to layer up to stay warm. Gratefully, the layering trend enables the Japanese to do just that without giving up style.

More Mori Kei

Mori Kei is characterized by soft colors, knitted cardigans, and loose fabrics. It is a great style for the ones who love nature. More Mori Kei incorporated the fall color scheme with its whites, creams, and neutral browns for an earthy look. Choco, the designer of Mori wrote a book that acts as a guide for people who are interested in embracing this fanciful and creative style.

Genderless Kei

Genderless Kei, as indicated by its name, rejects the idea that you are bound to wear clothes according to your gender. The genderless Kei subculture is the essence of what it means to encourage bold experimentation and uphold free self-expression in the fashion world.

Monochromatic and modern

Wearing solid color from top to bottom has something very sleek and shiny. Monochromatic outfits look contemporary, sharp, and eye-catching. You can go for an outfit of the same color with different textures to add a little more detail to your overall look.

Try them out

Now you know the latest Japanese street fashion trends in Tokyo and throughout Japan, that break all the rules in the world of fashion. You must try these styles to express yourself with your next outfit.
Japanese streetwear: A guide to the best streetwear

Japanese streetwear: A guide to the best streetwear

Streetwear style is characterized by a comfortable, modest, and relaxed atmosphere. Though streetwear fashion began in the United States, the trend strikes the international market during the 1990s and found its home in the Asian market, particularly in Japan.

Cheerful industry

Today, Japanese streetwear fashion is a booming industry, initiating from being an only attention-grabbing clothing movement that hovers social customs. This Japanese Fashion continues to evolve in prominence, influence, and wealth, not only in Japan but across the globe.

Beginning of streetwear

The evolution of streetwear fashion is inevitable in Japan especially in the Harajuku zone of Tokyo, where a huge number of people have rebellious affinities and a wish to look unique and distinctive. During the 1990s, the youth of currently residing Japanese in Harajuku uncover the apparel trend that they were looking for, due to the countercultural spirit of streetwear.

Preview of history

When the streetwear fashion reached Japan from the United States, it was widely accepted, starting with the youth of Harajuku who actively followed this trend in clothes. The streetwear fashion trend starts to grow because of the novelty and competition inherent in imported goods. Companies manufacturing Japanese streetwear have also connected with designers and celebrities to create unique and limited-edition apparel that affect the desires of people.

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The demand for Japanese streetwear

Nowadays the efforts made by Japanese streetwear businesses to vend this fashion still bear fruit for the industry. According to a study, 32% of local users pay an extra $500 on a separate streetwear item, particularly in contrast to just $100-300 per non-Japanese customer spending on each component. Japanese Streetwear Guide has formerly documented its global dominance, mostly because of its high-quality, and cutting-edge models. The Land of the Rising Sun, Japan has long been known for manufacturing personalized experiences that cannot be found anywhere else.

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Dedication for new ideas

The dedication of the Japanese towards innovation ranges from electronics to popular fashion like streetwear. Besides using high quality and the best fabric, Japanese streetwear brands mostly focus on making many unique styles adapted to the style of each customer. In Japan, casual wear is used to be more comfortable and friendly as compared to other Asian street fashion. Japanese Streetwear Guide allows people to choose their favorite look instead of following already set streetwear guidelines.

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Japanese streetwear guide

Japanese Streetwear style guide that may help you with your Japanese streetwear fashion:

Create a bold look by sporting a simple care-grasping print tee.
Visualize a trendy and bulky look by matching a wide T-shirt with same sized denim trouser.
Be bold with your choices in terms of style.
Be inventive by repurposing pieces of your clothing
With the rising demand, Japanese streetwear will continue its trend to move upward and spread to other countries throughout the world.

Wrapping it up

If you would like a fashion of attire that characterizes tradition and individuality, buy your Japanese streetwear from reliable brands selling quality products like Harajuku Streetwear.



Harajuku creates new fashion trend in the whole world with the term “Kawaii”. Harajuku style is imaginative and creative to the limit that it may look weird to the older generations at times but easily integrating a person’s taste is exactly what the spirit of Harajuku fashion is.
How anime inspired Streetwear Fashion

How anime inspired Streetwear Fashion

Streetwear and Anime don’t seem like two different things anymore. Today, the world of Japanese fashion streetwear has a lot of anime styles. It is believed that the cartoonish street fashion originates from Tokyo’s Harajuku district that marked a revolution in Japanese fashion.

Anime: More Lifestyle than Fashion

Anime is a fascinating TV sensation that finds its way to comic books known as manga into TV shows. Then how Anime affect fashion? In reality, it is not just the anime, but the lifestyle of individuals who watch Anime. When people opt for flashy and comfortable clothes, they are required to substitute their present fashion trends.

Regarding this, the inflexibility of the Japanese culture is being mocked with highly comfortable clothing occupying the market. These clothes are not only worn by anime lovers to feel relaxed but they love what it tells about their unique lifestyle – it is not all meant to be being serious and working all the time.

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Anime commands fashion rules

Anime is affection the fashion rules in various ways in addition to the comfortable and relaxed lifestyle-oriented apparel that goes opposite to the harsh business dresses. In contrast, we are starting to witness a lot of anime designs, and many colors begin to occupy the dressers and closets of Japanese.

If you look at the streets of the busy cities, you will see business uniforms and school uniforms. You usually would not witness flash and bright colors portraying scenes of love and battle. However, all of these are becoming more common today. People feel less stress to leave their comfortable and fun clothing behind while they move out on the street.

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A sense of belonging

People need relaxed apparel, unique outfits, and bright colors to show their love for anime. Besides, they need a sense of belonging among their social group. When a person who loves anime watches another person with an Anime outfit showing their favorite character, they will know they are in great company and can start a conversation.

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Modern Japanese street style

The breakdown of modern Japanese street style is somehow like this:

1. Lolita: Dresses like Victorian-style having lots of lace and bright colors.

2. Visual Kei: Showy, colorful apparel, and makeover that creates a rock star look.

3. Kogal: A Gyaru’s subculture with slight tans, school uniforms with short dresses, and long nails. It tries to copy the California girl's appearance.

4. Gyaru: Wild outlooks, light color hairs, slight tans, and loads of other things to create a look of a bratty European girl. It is a fascinating choice.

5. Kawaii Boys: Light hair, pastel colors and focuses on having high energy. It is very famous among music bands and groups.

6. Kimono style: It is a superior fashion idea where people have pervaded the classical kimono appearance into their clothing style.

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Find the best, high-quality, and modern anime-inspired streetwear from Harajuku Streetwear.

Anime has entirely transformed the way people think about streetwear in Japan and throughout the world. Currently, people are valuing their personalization and look for the apparel style that makes them feel relaxed. That may mean wearing a comfy cape to keep them cozy or using flash colors that depict their personality, such changes are important.